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Marketing Stories
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Marketing Stories
16 lead magnet ideas attracting the right audience – part 3
…Continued from Part 2 11. Create a resource list You know the best tools and resources to help your audience, but do they? Create a comprehensive list
November 26, 2025
Marketing Stories
16 lead magnet ideas attracting the right audience – part 2
…Continued from Part 1 6. Deliver an ebook Ebooks are a great way to deliver in-depth content to your audience. You can take a blog post series
November 26, 2025
Marketing Stories
16 lead magnet ideas attracting the right audience – part 1
Are you struggling to grow your email list? It can be very challenging to convince people to give you their email address, especially if you
November 26, 2025
Marketing Stories
11 ways AI improves SaaS customer support efficiency - part 3
…continued from Part 2 8. AI can provide real-time customer support One of the most popular ways companies are using AI in customer support is with chatbots.
October 29, 2025
Marketing Stories
11 ways AI improves SaaS customer support efficiency - part 2
…continued from Part 1 4. AI can route customer service requests Sometimes, a customer service agent may not be sure which department should handle a customer's request.
October 29, 2025
Marketing Stories
11 ways AI improves SaaS customer support efficiency - part 1
The average SaaS business spends 5x more to acquire a new customer than to retain an existing one. This is why the post-sale customer experience
October 29, 2025
Marketing Stories
Top Digital Marketing Trends to Follow
Top Digital Marketing Trends to Follow In 2026, B2B SaaS companies will need to adopt smarter digital-marketing strategies—ones that harness data, unify workflows and utilise streamlined
October 28, 2025
Marketing Stories
Transform Your Core and Mind: NYC’s Pilates Movement Explained
Transform Your Core and Mind: NYC's Pilates Movement Explained Introduction In the heart of New York City, a quiet revolution is taking place one that's shaping stronger
October 20, 2025
Marketing Stories
How to use AI and automation for smarter product promotion - Part 3
…Continued from Part 2 Integrating AI into your promotional stack To make AI and automation work, integration is key. Standalone tools often create more friction than they
October 16, 2025
Marketing Stories
How to use AI and automation for smarter product promotion - Part 2
…Continued from Part 1 The role of conversational AI in promotion Chatbots and virtual assistants have gone beyond answering simple FAQs. With natural language processing, they can
October 16, 2025
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